4-H is a Brand Name: Protect It!

Florida 4-H: Northeast District

The logo, the font, the overall style of a brand, improves recognition and builds trust with clients.  Branding for 4-H is no exception.  The 4-H emblem is one of the most recognized logos in the world.  Knowing the strength of our brand, it is critical that we as professionals, take appropriate measures to protect that brand.

The Emblem:  Only produced in green (preferred), black, gold, or white, stem always pointing to the right, and never with anything obstructing the view of the entire emblem.  When using the emblem in print or online materials it should always retain its size ratio.  Read more at: 4-H Name and Emblem:  https://nifa.usda.gov/sites/default/files/resource/4-H%20Name%20and%20Emblem%20User%20Guide%202014.pdf

The Name:  USE THE HYPHEN!!!! (Phew, I got that out of my system).  The only appropriate way to write 4-H is… “4-H.”  “4H” or “Four-H” are incorrect.

The Pledge:  What if we added additional motions to the Pledge of…

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